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Cowes Week sponsorship deal extended

Mon 5 Mar 2012

Cowes Week sponsorship deal extended

Isle of Wight sailing regatta Cowes Week is to continue with its sponsorship deal with Aberdeen Asset Management, it has been revealed.

The agreement has now been extended for a further two years, taking the contract up to 2015, with the event to be known as the Aberdeen Asset Management Cowes Week as a result.

Cowes Week Limited (CWL), the organisation behind the regatta, confirmed the financial future of the gathering has been secured for the next four years.

Chief executive of Aberdeen Asset Management Martin Gilbert stated the 2011 Cowes Week had proven to be a great success and said the company is glad to be able to extend its commitment to the "first-class" sporting event on the Isle of Wight.

New CWL chairman Peter Dickson claimed he is "delighted" to be starting his leadership of the organisation on such a positive note, adding: "My predecessor, John Grandy, successfully steered the regatta through some challenging waters and I am very much looking forward to continuing his great work on the development of Cowes Week, in partnership with Aberdeen Asset Management and our family of event sponsors."

Aberdeen Asset Management Cowes Week is set to take place slightly later in the summer than usual on the Isle of Wight in order to avoid a clash with the Olympic Games, which are being held in London from the end of July.

It will therefore get underway on August 11th and run until the 18th, with hundreds of people expected to book Isle of Wight holidays in order to coincide the regatta so they can see some of the world's most exciting sailing.

Earlier in the year, it was claimed there is a strong chance some of the boats competing in the Extreme Sailing Series will be present at Aberdeen Asset Management Cowes Week.

Posted by Jon NobleADNFCR-3083-ID-801309789-ADNFCR

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